Expert Advice

Find the perfect serum for your skin type

Woman holding LCBS serum out in front of her

Looking to invest in a facial serum, but not sure which one will suit your skin best? In this article we’ll show you how to identify your particular skin type, and which serum to choose for the best results.

The best serum for skin balancing

No7 Derm Solutions™ Skin Balancing Serum is proven to reveal visibly healthy & balanced looking skin in just 4 weeks. Formulated with Anti-oxidant complex; a powerful blend of Green Tea, Vitamin C & Vitamin E, this serum improves the appearance of uneven skin tone, oiliness and uneven texture & pores.

Expertly developed with leading dermatologists, it is suitable for all skin types, even sensitive and restores the skin’s natural balance.

The best serum for skin damage reversal

From the UK’s No1 skincare brand, No7 brings you No7 Future Renew powered by pepticology™, a world-first peptide technology. Exclusive to No7, this breakthrough technology supports skin’s natural self-repair. With damage reversal skincare products with peptides for both your day and night to include in your skincare regimes to reverse the visible signs of skincare damage*

*Consumer study. Users saw a reversal in: appearance of fine lines and wrinkles, uneven tone and texture, dryness; feel of lost elasticity.

The best anti-ageing serum for mature skin

If you’ve started to spot fine lines, wrinkles, hyperpigmentation and a loss of elasticity, you might want to choose a product that’s clinically proven to reduce the key signs of ageing in mature skin, such as No7 Laboratories Line Correcting Booster Serum.

This collagen boosting serum can be applied directly to lines and wrinkles to deliver fast, visible results on even the deepest, most stubborn lines and wrinkles, with a 7x concentration of Matrixyl 3000 Plus™. In just one week, women saw a visible reduction in the appearance of lines and wrinkles on the forehead and around the eyes.

The best serum for dry skin

If you have rough, flaky or scaly patches, or your skin often feels tight, itchy or irritated, you may have dry skin. Dry skin produces less natural oil than other skin types, so replenishing moisture is a must.

Try No7 Advanced Ingredients Hyaluronic Acid & Camellia Oil Facial Capsules, expertly formulated to combine different molecular weights of Hyaluronic Acid to draw in moisture for long-lasting hydration. Hyaluronic Acid is known to hold 1000 times its own weight in water and is scientifically proven to plump skin and smooth the appearance of wrinkles.

The best serum for oily or spot-prone skin

If your skin looks oily or shiny and you often get blemishes, blackheads and spots, it may be due to excess sebum production. This can make your skin more prone to acne and enlarged or blocked pores.

No7 Early Defence Glow Activating Serum has been expertly formulated to boost young skin’s natural renewal process, working to help clear and refine pores while supporting the skin’s natural defences.

The best serum for hyperpigmentation

If you have hyperpigmentation, you may notice darker patches on your skin, including melasma, sunspots and post-inflammatory hyperpigmentation from acne.

No7 Radiance+ 15% Vitamin C Serum helps to illuminate a dull complexion and reduce the appearance of uneven skin tone, revealing brighter and more glowing skin in just one day.

For a more targeted treatment, apply No7 Laboratories Dark Spot Correcting Booster Serum directly to dark spots. This clinically proven serum has a highly concentrated, results-driven formula packed with our efficacious Brightening Complex of Vitamin C, Emblica and Sophora.

The best serum for sensitive skin

Sensitive skin is easily irritated, and may feel itchy, dry or inflamed. Any skin type can also be sensitive, for example, you can have dry sensitive skin or oily sensitive skin.

Hormonal changes, such as during the menopause, can trigger skin sensitivity. No7 Menopause Skincare Instant Radiance Serum has been specially created to help cool and soothe sensitive skin and replenish it with moisture.

Shop all No7 serums to find your perfect match.

No7 Beauty

No7 Beauty

Writer and expert