All customer reviews

This product does exactly what it promises. It is easy to apply, I was a little worried as the brush seems a bit basic but it works. The mascara goes on easily, and the wand helps separate the lashes. You do only need one coat so this will last ages. I have worn this to work all day during hot summer weather and it really does stay perfect - no smudges! It lasted all evening too. I was surprised to discover that even my usual face wash doesn't shift this product completely and I still have to follow the instructions and remove with warm water on a cotton pad. Not sure how this works but it's great, especially for hot summer days and holidays when my make up usually melts by lunchtime! Well done No7!

Goes on well the brush is great but there is no substance to it, it just coats lashes , not buildable & would be great for those who love a natural look. I gave it to my mum who loves it! Stays in all day , removes well and is a lovely looking product .

This mascara does not give volume to lashes and makes me look as though I have fewer lashes than before. While it is waterproof I find it messy to remove, flaking all over my face. I prefer my previous No.7 mascara.

I had high hopes for this mascara - thinking it would be similar to the clinique version but this is the worst mascara ever - really awful - not able to build any volume without clumps at all - good job it comes off easily - it needs to !

Not really happy with this mascara - found it hard to remove and exchanged it for my regular No 7 Extreme Length Extend

Bought this mascara because of all the claims it made. You can only put one coat on. Any more and your lashes get clumped together with a very plasticky type substance. Which makes your eye lids very heavy. It does come on in clumps not a nice look. A nightmare to get off be careful it doesn't take your eyelashes off. It would be good for the beach but only put one coat on. It definitely doesn't add volume.

I chose this product as an impulse buy and its horrid, i have long lashes anyway but wanted to extend them but they made it clumpy and hard to take off. DO NOT BUY, wasted money

I’m allergic to so many mascaras, but not this one! It doesn’t make my eyes itch, and stays on all day. It’s great for summer months when hay fever is an issue, and is fully waterproof. For anyone struggling with perfume allergies or finds wearing mascara with fibres in too irritating, it’s definitely worth trying this one. Taking it off is super easy if you do it right, just wet your eyes with warm water and gently massage your eyelashes. 

I’ve gave it time, but on a daily basis I’m disappointed with this product. Too dry to coat lashes, doesn’t give any volume & when you try to apply more it just crumbles & flakes. The one star is for the ease of taking it off. Definitely not buying again going back to the 360.

Bought this one instead of Clinique Lash Power and was amazed by the quality. Looks perfect and goes off easily - even easier than my usual one.