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Make a statement with life-proof lashes that last as long as you do thanks to our unique No7 Stay Perfect Mascara with serious staying power. Powered with Lash Tubing Technology that wraps around individual lashes, this mascara is expertly formulated to create long-lasting volume for up to 24 hours.
Great for:
Lasting through whatever life throws at you, it's: smudge proof, flake proof, sweat proof, humidity proof, tearproof... pretty much life-proof. Don't worry though, the hard-wearing formula is easy to remove, simply soak a reusable cotton wool pad in hand-hot water and watch your mascara melt away. Suitable for sensitive skin.
Why you love it:
91% agreed this mascara was sweat-proof, weather-proof and all-round life-proof*
*consumer tested on 101 women
Volume: 7ml
Ace your regime in 3 steps:
A long-lasting final flourish to any No7 make-up look, this life-proof mascara can be used as part of an easy 2-step routine.
Step 1: Prep your lashes with a lash serum such as the No7 Lash Impact Lash Serum for a nourishing base.
Step 2: Apply No7 Stay Perfect Mascara with the flexible, short brush that evenly coats lashes from root-to-tip. Massage the brush at the roots of your lashes and zig zag up to the tips.
Black: Aqua (Water), Ppg-17/Ipdi/Dmpa Copolymer, Kaolin, Cera Alba (Beeswax), Polyurethane-35, Jojoba Wax Peg-120 Esters, Methylpropanediol, Mica, Caprylyl Glycol, Phenoxyethanol, Sorbitol, Potassium Sorbate, Cellulose, Hectorite, Xanthan Gum, Citric Acid, Panthenol, Tocopherol, Caprylhydroxamic Acid, Glycerin, Tropolone, Cl77499 (Iron Oxides).
Brown: Aqua (Water), Ppg-17/Ipdi/Dmpa Copolymer, Kaolin, Cera Alba (Beeswax), Polyurethane-35, Jojoba Wax Peg-120 Esters, Methylpropanediol, Mica, Caprylyl Glycol, Phenoxyethanol, Sorbitol, Potassium Sorbate, Cellulose, Hectorite, Xanthan Gum, Citric Acid, Panthenol, Tocopherol, Caprylhydroxamic Acid, Glycerin, Tropolone, Cl77499 (Iron Oxides), Cl77491 (Iron Oxides), Cl77492 (Iron Oxides).
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Make a statement with life-proof lashes that last as long as you do thanks to our unique No7 Stay Perfect Mascara with serious staying power. Powered with Lash Tubing Technology that wraps around individual lashes, this mascara is expertly formulated to create long-lasting volume for up to 24 hours.
Great for:
Lasting through whatever life throws at you, it's: smudge proof, flake proof, sweat proof, humidity proof, tearproof... pretty much life-proof. Don't worry though, the hard-wearing formula is easy to remove, simply soak a reusable cotton wool pad in hand-hot water and watch your mascara melt away. Suitable for sensitive skin.
Why you love it:
91% agreed this mascara was sweat-proof, weather-proof and all-round life-proof*
*consumer tested on 101 women
Volume: 7ml
Ace your regime in 3 steps:
A long-lasting final flourish to any No7 make-up look, this life-proof mascara can be used as part of an easy 2-step routine.
Step 1: Prep your lashes with a lash serum such as the No7 Lash Impact Lash Serum for a nourishing base.
Step 2: Apply No7 Stay Perfect Mascara with the flexible, short brush that evenly coats lashes from root-to-tip. Massage the brush at the roots of your lashes and zig zag up to the tips.
Black: Aqua (Water), Ppg-17/Ipdi/Dmpa Copolymer, Kaolin, Cera Alba (Beeswax), Polyurethane-35, Jojoba Wax Peg-120 Esters, Methylpropanediol, Mica, Caprylyl Glycol, Phenoxyethanol, Sorbitol, Potassium Sorbate, Cellulose, Hectorite, Xanthan Gum, Citric Acid, Panthenol, Tocopherol, Caprylhydroxamic Acid, Glycerin, Tropolone, Cl77499 (Iron Oxides).
Brown: Aqua (Water), Ppg-17/Ipdi/Dmpa Copolymer, Kaolin, Cera Alba (Beeswax), Polyurethane-35, Jojoba Wax Peg-120 Esters, Methylpropanediol, Mica, Caprylyl Glycol, Phenoxyethanol, Sorbitol, Potassium Sorbate, Cellulose, Hectorite, Xanthan Gum, Citric Acid, Panthenol, Tocopherol, Caprylhydroxamic Acid, Glycerin, Tropolone, Cl77499 (Iron Oxides), Cl77491 (Iron Oxides), Cl77492 (Iron Oxides).
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Top Customer Reviews
Where reviews refer to cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of No7.
Awful
I bought this after reading reviews but is clump and difficult to remove
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My favourite mascara
This has become my favourite mascara and indeed the only one I now use. It stays put very well. It does not smudge if I'm wearing eye cream. It has a natural look rather than a fake lash look, but it does give good definition. The best feature for me is that it is so easily removed with damp cotton wool and very gentle wiping. My eyes react to a lot of eye make up removers and with this I don't need to use them..or buy them!
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The best!!!
This is the only mascara that I use!!! I’ve been using it for years now and won’t use anything else. Every other one I’ve tried has ended up smudging under my eyes after a few hours but this one just stays perfect all day even on hot holidays!!! Also love the fact that you remove it with warm water and cotton pad… quick and easy no need for separate eye makeup remover. Won’t use anything else ever….
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Lasts all day
Always buy this. Have tried others but end up coming back to this mascara. It stays on all day and doesn't smudge. Much easier to get off than a proper waterproof mascara though.
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BEST MASCARA EVER EVER EVER
THIS MASCARA BASED ON A LAYER OF TUBE THAT COVERS YOUR EYE LASHES IT IS TOTALLY SMUDGE PROOF HOLDS ON UNTIL REMOVED EITHER WITH SOAP/WATER OR MICELLAR WATER - HOLD DOWN COTTON WOOL PAD FOR MOMENT AND THEN WIPE OFF. I AWARD THIS PRODUCT 10 OUT 10 PLEASE BUY AS I KNOW YOU LOVE IT OTHERWISE IT COULD BE DISCONTINUED BEFORE GETTING OF THE GROUND. PLUS IT ON A SPECIAL PRICE PRICE OFF TO GET A SPARE
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Makes lashes look thick and long
This goes on well and lasts all day. It makes lashes thick and long. It is easily washed off in the shower, you need a face wash to wash off. It will not come off with wipes, it comes off in tubes. I absolutely love it because after years of smudging mascaras I have found one that doesn’t.
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No smudges
Love this I hate wearing waterproof mascaras and this is an amazing alternative no smudging or flaking but comes of easy and kind to your lashes
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This is finally the one!
Not all of us want clumpy, caked on mascara with weirdly curvy brushes that tend to stab you in the eye if you don’t hold it in a particular way, that then flakes off under your 👀 after a few hours wear. This mascara has none of the above. It’s easy to apply and i love the simplistic brush that doesn’t over cake the lashes. Easy to remove as well. I just wish they done a brown only instead of brown/black. Come on No.7, not all of us blue eyed girls want the harsher obvious ‘she’s wearing fake lashes’ look. Natural looking can be the future too!
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My new favourie
Love this mascara, l quite often work in hot steamy conditions & have struggled to find a mascara that stays put, but l think No7 have nailed it with this one, very happy, will be buying more.
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Excellent!
Great mascara. Lifts, adds volume and never smudges. Comes away when soaked with water and cleanser. Perfect for contact lenses wearers.
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