I always come back to no.7 moisture drench. It is moisturizing and the colours are lovely It does last a number of hrs but fades quickly in intensity if that makes sense If you want a moisturizing lipstick but don't mind reapplication this is great If you want long lasting perfect colour without the need to reapply you should avoid.

I really like this No7 lipstick. I have tried it in shade sweet chestnut and berry shine and I liked them both. It’s a really good lipstick and well worth the money. It lasts ages and gives a nice finish on lips.

I got talked into buying a strong red in This for Xmas by No.7 staff. I was very disappointed with the colour and it only stays on for about 1/2 hr. I would not buy from this lipstick range again.

I bought this lipstick in the Pillarbox colour yesterday and I love it! I was thinking of playing it safe but the sales assistant encouraged me to get the bright red colour saying it would suit my skin tone. Glad she did! It looks great on me (brunette with brown eyes) and lasts ages.

Love these lipsticks, they last very long. However they used to have spf15 which was a bonus, but the new ones dont have spf anymore. There seems to be a lot of light and bright pink shades which are all very similar. There are not a wide range of different colours, especially deep shades which is a shame for such a great lipstick.

No7 lippy! Lovley bright colour, stays on, moisturising, want them all!!!!!!

I have used this lipstick or its colour predecessor for a number of years now and find it is ideal for moisturising my lips which tend to dry out very quickly. I find the colour long lasting and suitable for use with many different outfits. i would be happy to recommend this product.

I'm not sure if the people who gave this negative reviews were maybe using insipid shades, but I'm wearing the new shade "Siren", and I promise you it is up there with the designer brands which I've used in the past. This is bold, daring RED lipstick, and it makes me feel confident and glamorous! It doesn't moisturise the way a lip balm does, but it also does not make your lips feel dry at all, and I definitely would not need a lip balm over this lipstick. I love the matte shade, it stays on ALL day no matter how many teas and coffees I drink, and as if that wasn't enough, it has an excellent SPF of 15, which is a major factor me when buying lip products. I think if you wear paler, less noticeable shades you may not realise the full benefit of No 7 Moisture Drench, but if you're a sassy lady who wants a red pout, I would recommend this before any of the designer brands. Oh, and I got £5 off with my No 7 voucher and 100 Advantage points from a coupon in the machine. Fab red lippy for £4! Yippee!

This lipstick is by far the best I have ever found. It goes on easily and is moisturising - it doesn't dry the lips like some brands. The colour lasts and lasts, even after lunch or drinks. I particularly like the Pink Lemonade colour - this shade is very subtle and blends well with daytime natural make-up. Like all No 7 products the price is very reasonable. And on top of that, it is good to know that No 7 make-up is not tested on animals.

Brought 2 colours in offer but both go on very matt and dry. Very disappointed