This mascara is a delight to wear and stays beautifully lush all day. 

I purchased this a few weeks back and it is the worst mascara I have used. It’s quite thick and takes forever to set/ dry, you can’t blink, put glasses back on on heaven forbid sneeze because as soon as you do you have smudged mascara above and below your eyes.  I’ve used all No 7 products for at least 30 years and this is by far the worst product, it’s now in the bin.

Love this mascara but wish it was in brown not brown/black or even medium grey as black/Brown can be too harsh on fair skin and blonde hair.

When I first used this mascara I was really pleasantly surprised. It’s one of the few products I’ve used that held my lashes in a very strong curl after application. This started the same all day, never dropping, but the build up under my eyes was intense. After a full day I had dark circles from the fallout and had been trying to smudge the damage constantly. Just seems to be a really poor formula.