All customer reviews

The theory sounded great but I found the primer rather sticky on application and not as matt as I would have liked.

This primer smooths into skin well, makes skin feel soft and smells pleasant. I used it after moisturiser and under foundation which goes on smoothly but unfortunately I could see no difference at all in the appearance of my skin. Will not purchase again.

Never used a primer before and after using it i found my foundation appeared to go on really smoothly, as for helping with fine lines and wrinkles i couldn't see any difference after using for a couple of weeks.

An excellent primer that smooths the skin. Definitely worth trying.

Normally use a primer from Bare Minerals, but decided to give this a go. Easy to apply and gives greater staying power to your foundation. Didn't find any appreciable difference between this and Bare Minerals, but would use again.

Glides on easily and made skin feel really soft. Made a slight difference to appearance of pours but think it is quite expensive so not sure I would purchase again,

This primer is lovely nice and creamy , wear under make up or just on it's own looks radiant spreads evenly makes skin nice and smooth , love it well done no7 thankyou x

Have never used a primer before, always in to much of a hurry when applying my make up, this product has convinced me otherwise easy to apply felt light and soft on my skin, very happy with results

Really loved this Primer. I already use No7 Matte foundation and I felt they worked well together. My makeup stayed literally perfect all day and had that 'I've just put on my makeup' look. Very happy with this

Having never used a primer before I was pleasantly surprised with this No7 product. It was similar to discovering the No7 P&P serum - makes skin appear smoother and radiant, and whether you apply a liquid or powder foundation it makes a great base and foundation seems to glide on easily. I will definitely continue to use it.