All customer reviews

I have number 5 classic rose and this is the perfect every-day colour. I blend it out a bit to make it more natural for school but it looks stunning left as it is! It feels creamy and isn't drying BUT, doesn't have the best lasting power... It lasts hours when not eating or drinking but the second something passes your lips, it disappears. All in all an amazing lipstick and I may just to get more colours!

I bought this lipstick (Gay Geranium) with such high hopes and excitement. When the parcel arrived I was so excited to try it on due to good reviews I’ve came across on the website. Oh boy! What an epic fail this lipstick turned out to be. I personally think descriptions on the website are rather misleading ‘stays perfect’, ‘hydrated’, it does neither. The colour, Gay Geranium, is beautiful. The consistency on the lips is lumpy, patchy and has that awful split effect which ruins the vibrancy of the gorgeous colour and the wearer’s confidence. It’s very drying, and if you use lip balm as a base it doesn’t last very long nor does it give that that smooth effect, it just looks messy. Reapplying it only adds more lumps and patches. It’s such a shame because the colour is fabulous.

Love the colour of this but it didn't stay on for very long, seems to have a dry feeling once applied.

I had this lipstick in Classic Rose which is a lovely reddy pink. The texture is very buttery and doesn't dry your lips out. It doesn't last 8 hours, but seriously, what lipstick does? It lasts until you eat or drink and looks lovely.

I have this in the shade Classic Rose, I love the colour but the swatch online is a little bit darker! You don't get a lot of product for the price, but it is still worth it! It's a very nice shade for autumn!

I have bought 3 of these before but recently bought another in Modesty which is a mid pinky brown more like your own lip colour. It's a slim tube lipstick with angled tip rather than pointed. These lipsticks have more powder in them to aid the staying power they claim so can be a little drying. I once bought an expensive premium brand one which was SO drying I simply could not use it anymore! You could use a balm first but then it doesn't last quite as long. Well, it seems you can't have everything! However, I find these No7 ones not too bad. The colours are mostly matte but you can put gloss over them. They do have lots of colour pigment in them so are not sheer. I've had Glace which is a metallic pink/gold colour, Chinchilla and Nude which is a very good true nude colour! I would not recommend to my friend only because of the drying nature which might not suit her but are OK for me!

Purchased on line, the colour is darker than on screen - did not suit me, but I gave it to a friend who is delighted with the shade and "staying power". I would recommend purchase, but suggest check out the colours in store.

i bought this lipstick (80 cherry) i love it! amazing colour, is literally "stay perfect" doesnt wear off. easy to apply with a lip brush doesnt smudge and i dont end up with lipstick on your teeth well worth £10

I had a twilight vampire party for my young girls. I bought this red for them and black No7 nail polish with silver glitter for them. I bought the lightest foundation from No7 for my daughters. The effect looked fantastic!!! I wanted good quality products on my young girls faces...they adorrrrred the red lipstick!!!

I was given this lipstick (tangerine) as a gift and its fantastic. I heard that Coral is the colour for lips and cheeks this summer and this lipstick is perfect. Very bright and long lasting. Great.