not sure about the smell! I have been using it for about a week and I love the colour - it looks really natural. However, my husband comments on the smell every morning when I apply it after a shower. This morning the smell was really overpowering while travelling on a hot underground train - everyone around me kept sniffing! (I had a short sleeved top on so my arms were exposed.) It was so bad I almost got off the train - the only thing that stopped my was having to squeeze past everyone to get to the door and then they would definitely know it was me. I waited until my stop where everyone gets off! I will use it in future but maybe only on my legs and I will find another product for my upperbody. Such a shame as the colour is really natural.

Not making any difference at all to my skin after using it for over a week. I have used Johnson's and Dove to reasonably effect before but seem to be immune to this one! One star for the moisturising properties.

well all is well so far i have only been using this product for two days but i have noticed a change in colour not a huge change but still it hasnt gone patchy or darker in some places the reason i bought it was because it is hypo-allergenic so it wont irritate my skin all in all im loving this product so far. ::) i would definately reccomend buying it as some products work better on some people than others

I first thought, "this is good" until I put my hands in water!!! I had tanned arms with white hands!! This does not happen with the dove tanning moisturiser. Will not buy again and will not recommend.

... but smelling rather bad! Not sure this is any better than Johnsons Holiday Skin, which I have used for years. I live in the Middle East, but avoid the sun, so this type of product is very good. Unfortunately, the Johnsons product is not available here, but the Boots one is ...

I have used No 7's tanning products for many years. Started with the No 7 Tan maintainer. When the Naturally Sunkissed Gradual tan came out I tried it. It's more intense than the tan maintainer and I love it. I especially like using it in the winter months on my arms and legs. It makes me feel good and other people comment on my lovely colour. My skin feels soft and smooth and has a lovely golden glow. I would highly recommend it, and the No 7 Tan Maintainer - I couldn't be without it.

I think this product is fantastic. Have been using it for 3 years now - it leaves skin silky smooth, firm and toned, with a natural looking tan (lots of compliments). It is by far the best on the market - as the previous reviewer commented, it is best applied after a shower each morning. Give it a try - you won't be disappointed!

ok so the reason it is n't working after you bath is because that speeds up the exfoliation on your skin. so you lose the layer of skin you applied the moistriser on, each time you bathe. showering is better. ( my dads a doctor so he tells me this stuff ) it actually smells ok compared with other stuff on the market. but thats just opinion. i have dark hair but light skin =[ but this stuff really makes your skin feel much smoother and silkier. the tan hasn't settled in yet, but this product was recomended to me from an even paler person than me, and she looks great!!! try it

I think this gives a very gentle tan, but to be honest, if you think the Johnson's stuff smells, this one's a lot worse!!! Overall, I don't think it's worth the money, & I'll be going back to the Johnson's.

my daughter and i both purchased a bottle of this and we have both found that it doesn't tan at all!! i have used mine every night after my bath and i can not see any difference very dissappointed!!!