I used to use L'Oreal until I stopped buying products tested on animals (over ten years ago). After that, I stopped using self tanner until this summer. This summer I wanted my legs to look tanned. I knew No. 7 does not test on animals, and is a superior product, but did not know if the self tanner was good. Definitely worth the money, goes on smoothly, no strong odour, and my legs look naturally tanned. I am fair skinned, and opted for this one as opposed to the light/medium.

Brilliant fake tan! A friend gave me this and the first time I tried applying with hands it came out streaky, I purchased a tanning mitt, and applied in circular motions. No streaks whatsoever, gives a gorgeous, natural colour. Would definetly recommend, especially to those who have never tried a fake tan before. Brilliant product!

I have been using this product for over 10 years. The bottles and consistency have changed over the years, but it never lets me down. The best False Tan by far and i've tried them all. The price is good too!!

I have benn using No7 wear off tan lotion for years ,medium to dark .Best tanning product i have ever tried ,easy to apply and you can see the colour when applying, but important to moisturise first,I’ve been using Palmers coconut oil body lotion first and there is no smell of the tan lotion afterwards !! Well worth trying .

Don't waste time or money on this product. Although it gives a beautiful streak-free colour, it is NOT wear-off despite what it says on the bottle. It disappears the minute you wash your face or hands, or have a shower. The directions claim that it's safe to shower after 3 hours. I waited 8 but the colour still washed straight off. It's very disappointing because the colour is really natural and healthy looking. This should not be marketed as a wear-off tan. It definitely is NOT. I won't be buying this again.

I used to use L'Oreal until I stopped buying products tested on animals (over ten years ago). After that, I stopped using self tanner until this summer. This summer I wanted my legs to look tanned. I knew No. 7 does not test on animals, and is a superior product, but did not know if the self tanner was good. Definitely worth the money, goes on smoothly, no strong odour, and my legs look naturally tanned. I am fair skinned, and opted for this one as opposed to the light/medium.

Brilliant fake tan! A friend gave me this and the first time I tried applying with hands it came out streaky, I purchased a tanning mitt, and applied in circular motions. No streaks whatsoever, gives a gorgeous, natural colour. Would definetly recommend, especially to those who have never tried a fake tan before. Brilliant product!

I have been using this product for over 10 years. The bottles and consistency have changed over the years, but it never lets me down. The best False Tan by far and i've tried them all. The price is good too!!

I bought this to use on holiday in February it was my first time using and definitely use again lovley bronzed colour not too light but not too dark either and no self tan smell bonus

I was given this as a gift and finally got round to using it (I haven't worn fake tan in years as I found ones I've used before were orange, streaky and never took to my legs). However, this tan is great as it goes on with a bit of colour so you can avoid streaks, the colour is definitely brown AND it took to my legs (after two coats but still). I also found it dried within 10 minutes even though I was hot and it left no marks on my white bed sheets. The only disadvantages was it clung to my wrists and hands but that's probably because I'm not used to using fake tan. Also, I don't think there's any way of getting away from the biscuity 'fake tan smell' as this has it too but definitely not as strong as others I've used. I would highly recommend this tan!