I've bought this tan in light medium for about two years now. I use it every other night and I have a lovely year round glow. It does build if you use it every day but if you want a mahogany shade this is not for you. I'm naturally pale skinned with dark hair and I love the colour this tan gives me. Definitely recommend.

I bought this through an offer - this is cheaper than all the other tanners i use and i am completely converted! It goes on so easily - not too thick, and the smell is ok, but the tan is the least fake looking of all others i've tried - and it develops nicely over time - if i use this at night it lasts approx a week without wearing

as a new customer to fake tan this product is idiot proof, tan also deepens over next couple of days, lasts about a week showering every day. cant recommend it enough

This product goes on really well, it also has a lovely smell, the finish product looks really well and last longer than any other tan products. Definitely a product to buy and is worth every penny

I sort of 'accidentally' tried this product - was having my usual splurge in Boots, and realised before I got to the till that it was 3 for 2 on No 7 products. Already having 2 No 7 items in my basket I quickly rushed around trying to find something I could have as a freebie, which happened to be this. I tried it tentatively, as I've tried many self tanning lotions before and have never been satisfied with the obvious orange glare they gave when I stepped out into the great outdoors. It's so easy to apply, it's more of a lotion than a cream so is quickly absorbed by the skin and doesn't leave wet creamy hands - in fact I could have quite happily not washed my hands afterwards if it wasn't for the inevitable fact that my I would have woken up with hands about 50 shades darker than the rest of me. After just an hour I could instantly see a tan developing and by the time it had dried I was virtually streak free - just one or two little patches which I'm happy to admit was probably due to my cack-handedness rather than the tan itself. It looks absolutely great, and is definitely more of a brown shade than an orange shade - I actually look like I have a genuine tan, which is somewhat of a novelty with my celtic roots. The only gripe I have is that it doesn't escape that classic fake tan smell, but to be honest for the value, ease and quality I'm quite happy to put up with that.

I have used this for about a week and I am a red head with pale skin. I bought the Light to Medium. This looks fantastic without looking too dark and fake - which I have found difficult with my skin tone. This only has a very slight smell, does not streak, is not greasy and it drys so much quicker than most of the other self tans. I have used a few but this is the best by a long shot.

I bought this recently, and decided to write a review. I have very fair skin, and don't tan easily. I use a small amount on my body, and rub it in well. It gives me a natural looking tan. Haven't noticed it staining any of my clothes, like other self tans have done in the past, which is good. Shame it hasn't got any spf in it though.

This is a brilliant fake tan. Looks natural and most importantly does not make me itch like most on the market do. It fades slowly and evenly and does not make skin dry. Please don't ever stop making this it really is an amazing product!

Being fair skinned (and personally I'd like a tan) I use self tan A LOT. I like the No7 self tan as I find it doesn't dry my skin out like some self tans. I find that the initial application does give you a 'hint' of colour but you do have to wait a good few hours before the real colour shows up. Personally I prefer two coats (I'm very pale!) It does dry fairly quickly but it also rubs off onto clothes easily whilst drying.

I LOVE this fake tan!!! Best ive ever used and isnt streaky at all!!! Drys really quick!! Abit too quick lol washed my hands after use but my hands were stil stained but now i wear gloves to do it instead! But still best tan ive ever used!! And looks natural with 1 coat! If u want darker just put another coat on a day or 2 lata xxx