All customer reviews

I absolutely love this liner. It applies incredibly easily and is very soft and gentle on the eyes. I have bought two more liners in different colours while they were on offer!

The pencil is very soft when going on. Also I have sensitive eyes and have had absolutely no problems using the pencil. Will definitely buy again :-)

This is the first eyeliner I've had that doesn't smudge really easily! Worn it all day and it hasn't budged, and was difficult to smudge when I intended too haha. At first I thought it was a screw-up eyliner because of the way the pencil sat, but turns out it is actually a sharpened one, I hope it stays as good once its been sharpened! Also gives a more smoother, intense colour!

I love the way this eye pencil glides onto my eyelid as normally I find it difficult to apply eye liner with a pencil. It also lasts extremely well throughout the day. So far I have used the navy one but I will definitely be buying more colours. Well done Number 7!!

This is great, so soft and easy to apply. In my opinion it is as good as a liquid eyeliner. Easy to remove, gives a good solid black line, nothing to dislike!!

great eyeliner ! once i had applied it in the morning the colour lasted all day and i never needed to reapply. soft easy to use nib and gave a deep block of colour, would recommend.

although a pencil has a gel feel to it, average quality. I prefer to use it as a base for eyeshadow rather than as an eyeliner

The first one I bought simply would not line my lower lid. It would write on my hand, but only with the sort of pressure that would hurt or even damage my eyelid. Very kind Boots assistant yesterday swapped it for me, assuming it was faulty, but same problem with replacement. IT WILL NOT WRITE. What have no7 done? Bring back the old liners please.

This is like trying to write on your eyelid with an HB pencil, painful and hardly leaves a mark. Complete disaster, very surprised at this sort of quality from No7.

I am puzzled by the negative reviews for this product, as I find it works really well for me! It goes on nice and smoothly and doesn't budge until I remove it, which is all I could ask for in an eyeliner. I only take one star off as the depth of colour isn't that strong - the brown is a softer brown, and the black looks more charcoal. But I still like them and like that they're not too harsh for everyday.