Save £10 + 3 for 2 on NEW Prime Forever
Save £10 + 3 for 2 on NEW Prime Forever

The ultimate No7 Prime Forever™ collection. Your complete five‑step routine designed to help pause visible signs of skin ageing and help preserve skin in its visible prime.

This comprehensive set includes the Transformative Gel‑Oil‑Milk Cleanser, Preservation Serum, Reusable Silicone Under‑Eye Patches, Weightless Moisturiser and SPF50 Primer. Powered by our exclusive Glaciology™ technology, each step works together to reduce skin‑ageing activity, boost hydration and improve texture, tone and radiance. The under‑eye patches help support absorption and visibly depuff for a refreshed, rejuvenated look, while the serum and moisturiser deliver smoother, plumper, brighter‑looking skin. Finished with high‑performance SPF50 protection, this is the most complete way to defend against accelerated ageing factors and keep skin looking its healthiest and most luminous.

Our No7 Prime Forever™ Transformative Gel-Oil-Milk Cleanser 150ml features a transformative formula that melts from a cushiony gel into a nourishing oil, effortlessly removing daily grime, before rinsing off as a skin-smoothing milk to wash away impurities, ready for the next step of your Prime Forever™ regime.

Our Prime Forever™ Preservation Serum reduces key surface ageing activity within minutes and helps preserve skin for 24 hours from the moment of application*.

Clinically proven, our serum also visibly improves the quality and texture of your skin.^

100 hours of hydration. Skin feels more plump, skin tone looks more even, and emerging lines associated with dehydration appear filled out.†

Instantly, skin looks brighter and more luminous.†

Our No7 Prime Forever™ Weightless Moisturiser 50ml provides up to 100 hours of moisturisation and visibly improves the quality and texture of your skin.^

Skin feels more plump, skin tone looks even, and emerging lines associated with dehydration appear filled out.†

96% said it gave their skin a healthy-looking glow.††

Our No7 Prime Forever™ SPF50 Primer 50ml reduces key surface ageing activity within minutes and helps preserve skin for 24 hours from the moment of application.*

With 24-hour hydration, the primer visibly improves the quality and texture of your skin.^

Skin feels more plump, skin tone looks more even, and emerging lines associated with dehydration appear filled out.†

Instantly, skin looks brighter and more luminous.†

96% said it gave their skin a healthy-looking glow.±

No7's Prime Forever™ Reusable Silicone Under Eye Patches complement the benefits of our Prime Forever™ range.

  • Support absorption of your Prime Forever™ serum or moisturiser to boost hydration and visibly depuff under-eyes*.
  • Tired eyes are visibly rejuvenated*.
  • Used as part of the full regime, patches help reduce the appearance of lines around the eye area**.
  • Lightweight, reusable, durable, and easy to clean.
  • For an extra refreshing and cooling effect, put the patches in the refrigerator just before use*.

*Consumer study

**Consumer study, testing full regime

*From Antioxidant protection against surface oxidative stress

^Consumer Study assessing the appearance of dullness, uneven texture and tone

† Consumer Study

†† Consumer Study

How to use: Use as part of your Prime Forever™ skincare routine, when your eyes are in need of visible rejuvenation*.

  1. Step 1: Cleanse your face with Prime Forever™ Transformative Gel-Oil-Milk Cleanser.
  2. Step 2: Apply Prime Forever™ Preservation Serum evenly over your face with your fingertips, avoiding the eye area. And for additional moisturisation apply Prime Forever™ Weightless Moisturiser. Let the products absorb for a minute.
  3. Step 3: Before fully absorbed, apply your Prime Forever™ Reusable Silicone Under Eye Patches under your eyes. Wear these for 10-20 minutes. Then peel and reveal refreshed under- eyes. Rinse, dry, and store for future use.
  4. Step 4: To finish your skincare routine, use Prime Forever™ SPF50 Primer to protect & preserve your skin.

**Consumer study

No7 Prime Forever™ Weightless Moisturiser 50ml

Ingredients:

Aqua (Water), Dimethicone, Butylene Glycol, Glycerin, Isoamyl Laurate, Niacinamide, Polysilicone-11, Acrylates/Beheneth-25 Methacrylate Copolymer, Phenoxyethanol, Tocopheryl Acetate, Silica, Panthenol, Polysorbate 20, Sodium Hyaluronate, Caprylyl Glycol, Propanediol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Potassium Hydroxide, Xanthan Gum, Parfum (Fragrance), Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Ascorbyl Glucoside, Decyl Glucoside, Hydrolyzed Rice Protein, Pentylene Glycol, Hexylene Glycol, Myrtus Communis Leaf Extract, Camellia Japonica Flower Extract, T-Butyl Alcohol, Dimethylmethoxy Chromanol, Sodium Benzoate, Palmitoyl Tetrapeptide-94, Palmitoyl Tetrapeptide-95, Tocopherol.

No7 Prime Forever™ Preservation Serum

Ingredients:

Aqua (Water), Butylene Glycol, Pentylene Glycol, Glycerin, Niacinamide, Isoamyl Laurate, Polysorbate 20, Phenoxyethanol, Tocopheryl Acetate, Silica, Ammonium Acryloyldimethyltaurate/VP Copolymer, Xanthan Gum, Propanediol, Hydrolyzed Rice Protein, Sodium Hyaluronate, Parfum (Fragrance), Citric Acid, Tetrasodium Glutamate Diacetate, Ascorbyl Glucoside, Decyl Glucoside, T-Butyl Alcohol, Myrtus Communis Leaf Extract, Potassium Hydroxide, Camellia Japonica Flower Extract, Sodium Benzoate, Dimethylmethoxy Chromanol, Palmitoyl Tetrapeptide-94, Palmitoyl Tetrapeptide-95, Tocopherol.

No7 Prime Forever™ Silicone Under-Eye Patches

Ingredients:

100% Silicone

No7 Prime Forever™ Transformative Gel-Oil-Milk Cleanser 150ml

Ingredients:

Coco-Caprylate/Caprate, Glycerin, Aqua (Water), Sucrose Laurate, Sucrose Stearate, Niacinamide, Tocopheryl Acetate, Parfum (Fragrance), Alcohol, Tocopherol, 3-O-Ethyl Ascorbic Acid, Butylene Glycol, Camellia Sinensis Leaf Extract, Prunus Persica (Peach) Leaf Extract, Dimethylmethoxy Chromanol, Hydrolyzed Rice Protein, Pentylene Glycol, Propanediol, Decyl Glucoside, Pyrus Malus (Apple) Fruit Extract, Rubus Idaeus (Raspberry) Fruit Extract, Myrtus Communis Leaf Extract, Sodium Benzoate, Palmitoyl Tetrapeptide-94, Palmitoyl Tetrapeptide-95, Triacetin.

No7 Prime Forever™ SPF50 Primer 50ml

Ingredients:

Aqua (Water), C12-15 Alkyl Benzoate, Dibutyl Adipate, Glycerin, Ethylhexyl Salicylate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Butyl Methoxydibenzoylmethane, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Niacinamide, Polyglyceryl-6 Stearate, Methylene Bis-Benzotriazolyl Tetramethylbutylphenol (Nano), Propanediol, Octocrylene, Phenylbenzimidazole Sulfonic Acid, Tribehenin, Aluminum Starch Octenylsuccinate, Phenoxyethanol, Sodium Citrate, Tocopheryl Acetate, Cetearyl Alcohol, Potassium Cetyl Phosphate, Decyl Glucoside, Polyacrylate Crosspolymer-6, Polysorbate 20, Sodium Hydroxide, Caprylyl Glycol, Sodium Hyaluronate, Caprylhydroxamic Acid, Xanthan Gum, Ethylhexylglycerin, Polyglyceryl-6 Behenate, Ascorbyl Glucoside, Tetrasodium EDTA, Hydrolyzed Rice Protein, Pentylene Glycol, Myrtus Communis Leaf Extract, Citric Acid, Camellia Japonica Flower Extract, Propylene Glycol, Dimethylmethoxy Chromanol, Medicago Sativa (Alfalfa) Extract, T-Butyl Alcohol, Sodium Benzoate, Palmitoyl Tetrapeptide-94, Palmitoyl Tetrapeptide-95.

Warnings:

  • Avoid contact with eyes. If product gets into the eyes, rinse well with water immediately.
  • Eye Patches: Avoid using on broken or infected skin. If irritation occurs, discontinue use. Avoid covering the nose. Keep out of reach of children. If the product gets damaged, please discontinue use.
  • Primer: Avoid contact with eyes. If product gets into the eyes, rinse well with water. Overexposure to the sun is a serious health threat. This product is not designed for sunbathing. For intentional and prolonged exposure, apply before sun exposure and reapply frequently and generously to maintain protection. Do not stay too long in the sun, even while using sunscreen.

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Customer Reviews

4.91 stars out of a maximum of 5
11 reviews
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Top Customer Reviews

Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.

Tried and tested

5 stars out of a maximum of 5

I’ve tried the primer and loved it so excited to try th rest! It all looks amazing, and I think it’s really afordable❄️🤍

2026-04-17by Mols

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Such good value for money!

5 stars out of a maximum of 5

The ultimate collection is such good value for money to get the collection of Prime Forever!!

2026-04-17by Em Jane

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the perfect routine!!

5 stars out of a maximum of 5

100% recommend. literally the perfect skincare routine that comes ready made. left my skin feeling fresh and plump

2026-04-15by SD

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GOOD

4 stars out of a maximum of 5

This is a No. 7 skincare set: the cleanser removes makeup and impurities, the serum and cream hydrate and slightly improve skin texture, the SPF primer protects from the sun (the only thing that truly slows aging), and the patches simply help the product absorb better and reduce puffiness. Overall, it's a decent, basic skincare routine without any miracles—your skin will look more hydrated and even, but you won't experience any "rejuvenation in minutes."

2026-04-15by Olena

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The Dream Team

5 stars out of a maximum of 5

Honestly the most perfect combo - I could never live without these. Ultimate combination for fresh and light skin.

2026-04-14by Abby

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Obsessed!

5 stars out of a maximum of 5

I’d recommend No7 Prime Forever to anyone looking for a gentle, effective product that improves skin texture, hydration, and radiance over time. It’s a solid addition to a daily skincare routine, especially if you’re aiming for smoother, more even-looking skin.

2026-04-10by Katie

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Obsessed!!

5 stars out of a maximum of 5

I’m absolutely obsessed with this new range! They feel so nice and calming on the skin and they keep my skin feeling super hydrated!

2026-04-10by Latasha K

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Nice range

5 stars out of a maximum of 5

Loved the range

2026-04-10by Priya**Verified Purchase**

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Very nice range

5 stars out of a maximum of 5

I am quite impressed with the range. Sunscreen-> doesn't leave white cast Moisturiser->not too sticky Cleanser->unique gel oil milk formula

2026-04-10by Priyanka**Verified Purchase**

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Very nice range

5 stars out of a maximum of 5

I recently used this range and am quite impressed. The sunscreen doesn't leave white cast, the moisturiser is not sticky. cleanser has unique formula.

2026-04-10by Priyanka**Verified Purchase**

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