Added to your basket
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4 instalments of £3.98 with clearpay Learn more
- 100% agree the mascara gave their lashes full, natural definition*​
- 100% agree the mascara is buildable for maximum volume*​
- 100% agree the mascara finely separates lashes*​
- 100% agree the mascara brush is precise and easy to use*​
- 98% agree the mascara is clump-free*​
*UK: Consumer study on 65 women / US: Consumer study on 65 European women
Finally, achieve naturally defined lashes with Define & Enhance Mascara. Elevate your everyday look with the confidence of lashes that feel thicker, flake-free and effortlessly volumized. The 100% buildable volume formula doesn't clump after multiple coats, giving lashes maximum volume and full, natural definition, swipe after swipe. ​
Easy to apply thanks to its conical shaped brush, Define & Enhance Mascara finely separates lashes for a highly precise finish. Suitable for sensitive eyes, this weightless, gentle formula washes off easily with warm water, reduces breakage and leaves lashes feeling healthy and strong.​
We only show authentic results on real people. Since 2011, we have been committed to our promise of no retouch or lash inserts.
Get the look:​
Use Define & Enhance Mascara as part of a simple 6-step routine to achieve the No7 All Day, Everyday Look:​
Step 1: Apply No7 Skin Illuminator all over the face, paying special attention to the brow and cheek bones.​
Step 2: Enhance the complexion by applying No7 Intelligent Colour Foundation all over the face​.
Step 3: Add a natural flush of colour to the cheeks and lips with the No7 High Shine Lip Crayon in Day Dreamer for fair skin tones or Desert Rose for medium-deep skin tones. Pat additional layers to build the desired colour on the cheeks. ​
Step 4: Enhance the brows by brushing brow hairs up and filling in any gaps using light brush strokes with the No7 Eyebrow Precision Pencil.​
Step 5: Brighten the eyes by adding a light wash of nude colour to the lid from the No7 Eyeshadow Palette in Matte Nudes. Add definition by tightlining the upper and lower lash line using the deep brown shadow. ​
Step 6: Finish the look by adding natural definition to the lashes with No7 Define & Enhance Mascara.
Black​: Aqua (Water), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate, Oryza Sativa (Rice) Bran Wax, Glycerin, Tribehenin, Stearic Acid, Synthetic Wax, Palmitic Acid, Dimer Dilinoleyl Dimer Dilinoleate, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Wax, Rhus Succedanea Fruit Cera (Rhus Succedanea Fruit Wax), Camellia Sinensis Leaf Extract, Phenoxyethanol, Hydroxyethylcellulose, Caprylyl Glycol, Helianthus Annuus (Sunflower) Seed Oil, Sodium Hydroxide, Euterpe Oleracea (Acai) Fruit Oil, Ascorbyl Tetraisopalmitate, Cellulose, Laureth-21, Sodium Dehydroacetate, Myristic Acid, Arachidic Acid, Lauric Acid, Oleic Acid, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Cocus Nucifera,Tocopherol, CI 77499 (Iron Oxides).
Brown/Black​: Aqua (Water), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate, Oryza Sativa (Rice) Bran Wax, Glycerin, Tribehenin, Stearic Acid, Synthetic Wax, Palmitic Acid, Dimer Dilinoleyl Dimer Dilinoleate, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Wax, Rhus Succedanea Fruit Cera (Rhus Succedanea Fruit Wax), Camellia Sinensis Leaf Extract, Phenoxyethanol, Hydroxyethylcellulose, Caprylyl Glycol, Helianthus Annuus (Sunflower) Seed Oil, Sodium Hydroxide, Euterpe Oleracea (Acai) Fruit Oil, Ascorbyl Tetraisopalmitate, Cellulose, Laureth-21, Sodium Dehydroacetate, Myristic Acid, Arachidic Acid, Lauric Acid, Oleic Acid, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Cocos Nucifera (Coconut) Oil,Tocopherol, CI 77499 (Iron Oxides), CI 77492 (Iron Oxides), CI 77491 (Iron Oxides), CI 77891 (Titanium Dioxide).
If product gets into the eyes, rinse well with water.
Define & Enhance Mascara 7ml
Your search for the perfect everyday mascara ends with new No7 Define & Enhance Mascara. Say goodbye to clumps and hello to buildable volume and natural definition. It's your lashes, but better.
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Buildable Formula
£15.95
In stock
-
4 instalments of £3.98 with clearpay Learn more
SPEND ÂŁ15 SAVE ÂŁ5, SPEND ÂŁ50 SAVE ÂŁ15, SPEND ÂŁ70 SAVE ÂŁ25 ON SELECTED NO7
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- 100% agree the mascara gave their lashes full, natural definition*​
- 100% agree the mascara is buildable for maximum volume*​
- 100% agree the mascara finely separates lashes*​
- 100% agree the mascara brush is precise and easy to use*​
- 98% agree the mascara is clump-free*​
*UK: Consumer study on 65 women / US: Consumer study on 65 European women
Finally, achieve naturally defined lashes with Define & Enhance Mascara. Elevate your everyday look with the confidence of lashes that feel thicker, flake-free and effortlessly volumized. The 100% buildable volume formula doesn't clump after multiple coats, giving lashes maximum volume and full, natural definition, swipe after swipe. ​
Easy to apply thanks to its conical shaped brush, Define & Enhance Mascara finely separates lashes for a highly precise finish. Suitable for sensitive eyes, this weightless, gentle formula washes off easily with warm water, reduces breakage and leaves lashes feeling healthy and strong.​
We only show authentic results on real people. Since 2011, we have been committed to our promise of no retouch or lash inserts.
Get the look:​
Use Define & Enhance Mascara as part of a simple 6-step routine to achieve the No7 All Day, Everyday Look:​
Step 1: Apply No7 Skin Illuminator all over the face, paying special attention to the brow and cheek bones.​
Step 2: Enhance the complexion by applying No7 Intelligent Colour Foundation all over the face​.
Step 3: Add a natural flush of colour to the cheeks and lips with the No7 High Shine Lip Crayon in Day Dreamer for fair skin tones or Desert Rose for medium-deep skin tones. Pat additional layers to build the desired colour on the cheeks. ​
Step 4: Enhance the brows by brushing brow hairs up and filling in any gaps using light brush strokes with the No7 Eyebrow Precision Pencil.​
Step 5: Brighten the eyes by adding a light wash of nude colour to the lid from the No7 Eyeshadow Palette in Matte Nudes. Add definition by tightlining the upper and lower lash line using the deep brown shadow. ​
Step 6: Finish the look by adding natural definition to the lashes with No7 Define & Enhance Mascara.
Black​: Aqua (Water), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate, Oryza Sativa (Rice) Bran Wax, Glycerin, Tribehenin, Stearic Acid, Synthetic Wax, Palmitic Acid, Dimer Dilinoleyl Dimer Dilinoleate, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Wax, Rhus Succedanea Fruit Cera (Rhus Succedanea Fruit Wax), Camellia Sinensis Leaf Extract, Phenoxyethanol, Hydroxyethylcellulose, Caprylyl Glycol, Helianthus Annuus (Sunflower) Seed Oil, Sodium Hydroxide, Euterpe Oleracea (Acai) Fruit Oil, Ascorbyl Tetraisopalmitate, Cellulose, Laureth-21, Sodium Dehydroacetate, Myristic Acid, Arachidic Acid, Lauric Acid, Oleic Acid, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Cocus Nucifera,Tocopherol, CI 77499 (Iron Oxides).
Brown/Black​: Aqua (Water), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate, Oryza Sativa (Rice) Bran Wax, Glycerin, Tribehenin, Stearic Acid, Synthetic Wax, Palmitic Acid, Dimer Dilinoleyl Dimer Dilinoleate, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Wax, Rhus Succedanea Fruit Cera (Rhus Succedanea Fruit Wax), Camellia Sinensis Leaf Extract, Phenoxyethanol, Hydroxyethylcellulose, Caprylyl Glycol, Helianthus Annuus (Sunflower) Seed Oil, Sodium Hydroxide, Euterpe Oleracea (Acai) Fruit Oil, Ascorbyl Tetraisopalmitate, Cellulose, Laureth-21, Sodium Dehydroacetate, Myristic Acid, Arachidic Acid, Lauric Acid, Oleic Acid, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Cocos Nucifera (Coconut) Oil,Tocopherol, CI 77499 (Iron Oxides), CI 77492 (Iron Oxides), CI 77491 (Iron Oxides), CI 77891 (Titanium Dioxide).
If product gets into the eyes, rinse well with water.
Customer Reviews
Top Customer Reviews
Where reviews refer to cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of No7.
Just a normal mascara 🫤
I was so excited to try this mascara but it didnt do anything for me!
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Disappointing
Boots.com review I was persuaded to by this by the No7 adviser instead of the No 7 extreme length mascara I had been planning to buy. Â i should have stuck to my guns. Â It is very light and needs loads of coats to build it up. Â Very disappointing and a complete waste of money.
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Love the cone shape brush
Boots.com review I bought this mascara the week it was launched, I love it, it gives definition and also it is buildable.
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Beware. Makes your eyes sting and burn.
Boots.com review Makes your eyes sting and burn. I returned mine. I was not at all happy with this mascara.
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Poor
Boots.com review Appears good to start ,after a few hours very black,smudged eyes not a good look! Extremely disappointed in No.7. Complete waste of money. Would definitely not recommend.
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Excellent mascara
Boots.com review I really like this mascara. I usually stick to my tried and tested waterproof no7 lengthening mascara but since this new one was on offer, I thought I’d give it a try. I’m glad I did as it makes my lashes really stand out, defined and long. Despite it not having waterproof qualities, I haven’t noticed as I’ve been out in the rain multiple times and had no smudging. At the end of the day, it’s stayed perfectly in place with no panda eyes. I think I’ll buy this again as I’m very pleased with it.
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Dream mascara - I waited years for this!
Boots.com review Brilliant mascara, no clumps and great definition - have found my favourite at last after trying so many that didn’t work!
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Great!
Boots.com review I must say I wasn’t expecting much as it’s says it’s easily removable, but I’m impressed. It’s stays on , it’s gives length, not clumps, no smudges. Well done!
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clumpy
Boots.com review very thick and clumpy mascara, does not define, sticks lashes altogether, and you have to be quick to separate them.
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Rubbish
Boots.com review I traded my soap & glory mascara in for this. What a waste of money! Doesn’t look like you have mascara on after many coats, it smudged at work do panda eyes. Back to soap & glory
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