No7 Beauty Week Save 40% across almost everything!
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All customer reviews


Customer Reviews

3.53 stars out of a maximum of 5
564 reviews
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Top Customer Reviews

Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.

Thick clumpy messy terrible brush

1 stars out of a maximum of 5

Boots.com review This is a very expensive mistake I made cheaper ones mush better the brush is small thick mascara goes everywhere all on eyelids in eyes every time I used I had to reapply as just goes everywhere so messy So disappointed I just put it in bin

2022-01-18by Sandy

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Not great

2 stars out of a maximum of 5

Boots.com review If you wipe the wand a bit to get excess product off then the mascara itself is okay, but obviously you shouldn't be having to do that. Although it doesn't cope well with moisture at all. I use it as a back up mascara when I can't find my other one etc

2022-01-14by Nadia85

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Dreadful

1 stars out of a maximum of 5

Boots.com review Complete waste of money, all of the above comments are true. I should have taken it back for refund, expensive mistake.

2022-01-14by lili

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Awful but read on.......

1 stars out of a maximum of 5

Boots.com review As I’m in my late sixties, I thought I would give this a try even though I was happy with Dramatic Lift mascara. I can only echo recent reviews, it really is as bad as they say. The weird thing is that although it comes off easily when wearing, it is really hard to take off completely at night and I would wake with panda eyes. It definitely didn’t make my lashes look longer, they looked clumpy. I think that I have the answer for better lashes, although it might take a few weeks to notice the difference. I recommend No 7 lash serum to use at night, No 7 lash primer and then No 7 Dramatic Lift mascara (wait a couple of minutes between applying primer and mascara).

2022-01-07by THOLJM

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Clumps too quickly

1 stars out of a maximum of 5

Boots.com review I bought this a few weeks ago and it is already gloopy and clumps. Worst mascara I have ever used

2022-01-07by Kat21

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What a mess

1 stars out of a maximum of 5

Boots.com review The mascara itself is fine but what a messy item. It clumps on the wand, around the rim and all over the outer tube. My fingers are covered in it after using and I have to be really careful for about 30 minutes afterwards as it's still very wet. It's hard to remove at night. Something is definitely wrong with the formula here and this needs addressing as it's not cheap.

2021-12-30by LOliver65

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Awful

1 stars out of a maximum of 5

Boots.com review I have been using No 7 for a very long time and this is the worst mascara ever. The Boots assistant in the Chatham Kent branch that recommended it should be asked to leave her job. The first thing I requested was a mascara that was NOT waterproof and easy to remove. This mascara is so messy to apply and a nightmare to remove. I have spent a fortune in makeup remover as I continue to use it because it was NOT cheap. I am so disappointed in the staff member and No 7. I would advise anyone not to buy it and wish I were in the area mire often so that I could have approached the member of staff who I assume was just after a sale

2021-12-20by Disappointed

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Dreadful mascara

1 stars out of a maximum of 5

Boots.com review I have been using No 7 mascara for Sensitive Eyes for many years and was disappointed to find it was no longer available. The assistant in my local Boots told me that all Boots mascara was now for sensitive eyes and she recommended the Age Defying Serum as the nearest equivalent. I am so disappointed in this product. I have to wipe 90% of the mascara off the wand before using it or I end up with clumpy eyelashes and mascara all over my eyelids. It wasn’t cheap and most of it is being discarded to make it useable. It is also very difficult to remove at night and even after using a good quality eye make up remover I wake up in the morning to panda eyes. I will never buy this again and will be looking to other brands in future after years of being a loyal and satisfied No 7 customer.

2021-12-19by Ann at home

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Awful

5 stars out of a maximum of 5

Boots.com review Expected a great luxury product!- Is is so thick and clympy when you pull the wand out, takes developed to clean the wand of clumps before using!. It flakes and panda eyes after as little as an hour of use!!

2021-12-17by Donna27

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Not what I expected

2 stars out of a maximum of 5

Boots.com review I bought this some time ago and have been using it on and off due to not wearing much makeup with working from home. Anyway I am not impressed with the way the wand just easily glides out of the tube it has nothing to grip onto and so you end up with far too much mascara than you need which then ends up hard to put on. It does look nice on the lashes but like other people have said it comes off easily on to the eyes. I was hoping for a lot more from this product being an age defying one and it just didn't live up to my expectations. I would not buy again even at half price.

2021-12-15by Serin

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Age Defying All-In-One Serum Mascara 7ml

Age Defying All-In-One Serum Mascara 7ml

£9.57